Photo: Janne Danielsson/SVT
Victoria Silvstedt, an icon of the world of entertainment, made a glorious return to the music world with her phenomenal dancepop smash Love It with producers Thomas G:son and Jimmy Jansson. Victoria debuted the track at Sweden’s Eurovision Song Contest pre-selection event Melodifestivalen and caught up with editor Andrew to chat all about her experience, her debut pop album Girl On the Run, and future music plans.
Recapping her Melodifestivalen performance, Victoria delves into the experience of performing on Sweden’s biggest music stage, getting involved with choreography and creative choices, and that iconic firework kick in her Melo performance.
The Swedish entertainment icon discussed her memories of working in the MTV-era on her 1999 debut album Girl On the Run, making legions of new fans thanks to Melo, and navigating the music world in the streaming and viral era. The Love It hitmaker also chats about her thoughts about who might take the Melo crown home this weekend.
We couldn’t chat with Victoria without touching on some of her favourite fashion trends, her experiences navigating the world of fashion and modelling as an eighteen year old, and her other legendary career achievements.
Watch our interview with Victoria above. Stream Love It below.
You can connect with Victoria on her Instagram and TikTok. Follow Culture Fix on X, Blue Sky, YouTube, TikTok, Instagram, Spotify and Threads.